Work with Rachel from SWAG Strategy

You would be a lot further along and making a lot more money if you only had more time to figure things out.

Or get better at marketing. Or if you had not been burned by that other coach/consultant/specialist/”expert” who did not deliver the results you wanted.

You dream of building a killer brand that your ideal audience cannot stop talking about and generates non-stop sales. Except, honestly, you’re not that savvy about brands. You may not even be sure what your brand is about.

Or maybe you know exactly what it’s about, but cannot for the life of you, clearly and effectively communicate your brand’s (or product, service, business) value to the marketplace.

It’s especially hard when you offer different things and you want to bring it all together under one brand. Can that even work?

You’re beyond ready to take things to another level. You’re making some money. It pays the bills. Maybe you’re even close to, or at $100K. Still…you hardly have time to enjoy it. You want more.

What about wonderful vacations – some that require a passport, being able to eat at fine restaurants when you want, cover your kids’ college education with no problem, pay off that debt, build your savings back up, donate to your alma mater, church, or favorite charity, having a 6+ figure business that doesn’t require you to work from dark to dark?

What about that kind of life?

It’s possible. It’s reality for a number of people, and it can be your reality. That is, if you have the right kind of help and tools. If you’re willing to work for it. And you’re serious about getting different results.

I know…

swag-strategy-houston-for-visionary-woman-entrepreneurs

You have the vision. You have a lot of great ideas. You’re just not sure what you should be focusing on.

You feel like you’re wasting time, and sometimes feel like you’re running in place. It’s time to move forward.

I specialize in working with those long on vision and ideas, yet short on clarity and strategy.

Like many of us, you may also be short on time. It does only move in one direction you know.

A few other things I know about you:

You’re willing to work hard, but not certain if you’re working on the right things. You’re usually busy but are not making more money or getting the clients you would like to get.

Apparently there is a disconnect…somewhere.

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You dream about getting those glowing testimonials you see on others’ websites and having people throw their credit cards at you. “Where can I sign up? What payment plan? I’ll pay in full!” Ahhh, music to your ears.
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You’re tired of chasing prospects and trying to convince them you’re worthy of their money.
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If you go to another networking event that yields no quality leads, or post something else on social media and get…dare I say it…crickets, you will scream! Or…
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You may have to seriously consider dusting off the old resume. Or staying at that job longer, when you want to be the one doing the firing. As in firing your boss!

That’s where I come in.

I’m here to get you more clear, more strategic, and more profitable.

I work with you to get you super clear (as in ‘crystal’) about your brand and how it lays the foundation for more effective sales and marketing. A big part of that is teaching you my own unique Brand. Sell. Profit.™ system.

BSP is designed to help you create a killer brand, sell like a champ, and profit more consistently.

With my diverse skill set including sales, marketing, financial management, and extensive consulting, I can empower you with just the right combination of coaching and consulting on “the 3 Bs:” business, brands, and the bottom line.

Or you can keep struggling. You can keep trying to figure it out. You have plenty of time to do that, right? If not, let’s get to work!

30 Minute Complimentary Brand. Sell. Profit. Session

This is your chance to schedule some time to discuss your business and brand challenges and how, with my help, you can go “beast mode” on them while leveraging my Brand. Sell. Profit. System. This is like our first date.

Let’s get to know each other to determine if we want to go any further. Whether that happens or not, you are sure to leave with some value/insight you did not have before. Of course if you want more clarity about your brand, want to sell with more confidence (without constantly discounting your prices), and more consistent profits, I’m thinking only hell freezing over will keep you from moving forward. I only have so many of these sessions available each month, so I suggest you jump on it!

SWAG Strategy Brand Breakthrough 90 Minute Session

Sometimes you need a shot in the arm to change the game with your brand. Or perhaps to position your brand effectively, so you don’t make the same mistakes so many entrepreneurs, experts, and thought leaders make.

A shot in the arm, including the right combination of consulting and coaching is what you get in the SS Breakthrough Session. You may be surprised what can happen in 90 minutes. More clarity and strategy surrounding your brand and marketing than what you’ve had in a long time (or ever). If you’re looking for a breakthrough, you have found it!

What we’ll work on in this session:

Should you brand yourself or your business?
The difference between brand and branding and why you absolutely need to know the difference.
What specific audience – your IDEAL client/audience – you should be focusing on to be profitable. Stop targeting broke people!
Create killer, crystal clear messaging that resonates with the right people. We’ll work on your USP – unique selling proposition (also known as unique value proposition) and tagline. Messaging is my sweet spot!
The two social media platforms you should focus on the MOST for best results. Social media can be overwhelming. I get it. That’s why it’s so important to not waste time doing the wrong things on the wrong platforms.
A critical part of brand strategy that is often overlooked by entrepreneurs but can be the difference between struggle and major growth. Want to make your competition irrelevant? Then you need to do this!

Imagine having a brand that your ideal clients/audience rave about. They’re willing to pay your fees and not trying to nickel and dime you. Your brand should work as hard as you do, even when you’re not around. People begin seeking you out, instead of you constantly seeking them out. That is what awaits you with the SS Breakthrough Session.

What you get:

Either a 90-minute call or two 45-minute one-on-one calls (if in the Houston area, we can meet in person)
Pre-session assessment
Recording(s) of the session(s
Email follow-up and support two weeks after our session

BRAND SELL PROFIT 3-hr Power Session

We hear so much about branding. We hear about the importance of being able to sell. We don’t hear enough about profit, but tend to know it’s needed.

Oh but when you put all three together. It’s a powerful thing! A strong, clear brand makes for more confident selling, and that leads to more profit. In this session, we’ll examine the common thread between all three and how you can leverage this system to dominate your niche.

This session is designed to be fluid. One objective is to break down the Brand. Sell. Profit.™ system and see how it applies to your own business and brand.

Once we get super clear about your brand and how to best convey its value to the marketplace, we move on to the real-deal, Holyfield ways to sell more.

Many business owners, particularly women, struggle with selling. This does not have to be the case. When you know the right questions and other content to share with your audience, selling becomes a lot easier.

Then we move on to ways to boost profit and make sure it’s a priority. Believe it or not, for a number of entrepreneurs, experts, and the like, profit is not top-of-mind. It absolutely should be! Your bottom line has to matter if you want it to grow.

Remember I said this session is fluid. If you prefer to focus on a specific project, we can also do that. For example, perhaps you want to launch a new product, write/publish a book, do a live event, or partner with someone on a new venture. We’ll break down the three key parts of branding, selling, and profiting on this project. You will leave with a solid plan to make your offering a success!

What you’ll get:

An in-depth assessment to complete prior to our session.
Action items/homework between sessions.
Email access between sessions.
Recordings of our sessions.
A 3-hr one-on-one session to be broken up into three calls/Skype/video chat, typically over a three-week period (face-to-face meetings available for those within 30 miles of downtown Houston.)
Email follow-up two weeks after our last session to encourage accountability.
A 3-hr one-on-one session to be broken up into three calls/Skype/video chat, typically over a three-week period (face-to-face meetings available for those within 30 miles of downtown Houston.)
Invaluable tools and resources to encourage reaching your goal(s) in your business/project.

BONUS: I will promote your product/service/event/business for a week to my online audience, collectively over 10,000!

Investment: $700, or two payments of $375

Brand. Sell. Profit. 90 Day Private Coaching & Consulting

You’ve tried some free information, perhaps webinars, teleseminars, e-books, stalked business coaches and experts (or wannabe experts) on social media. You’ve learned some things and tried to piece things together, but know to really get to the next level – the level of making consistent income and not having to work so hard to get clients here and there – it’s going to require more.

*You’re ready to invest the time and effort.
*You’re ready to invest the money.
*You understand that the most successful business owners typically see the most growth in less time when they get the right help.

You want more hands-on support to keep you focused and accountable. Hey, I understand! Enough with the starting and stopping and starting again in your business. Enough with trying this and trying that, hoping for better results, when you really need a solid strategy that makes it all easier and dare I say it…ENJOYABLE!

Let’s go deep to get you positioned for more clients and more cash. Let’s apply my signature system to your ‘3 Bs’ – your business, brand, and bottom line which happens to be my sweet spot.

After having an initial conversation with you and having you complete an in-depth questionnaire, I know just what combination of consulting and coaching you need to maximize your time together.

Some of what we work on in this offering:

Getting super clear about your ideal client and how to target those who are ready, willing, and able to pay for your products/services.
How to have more structured, successful sales conversations that close more business. You don’t have to be fearful and anxious about asking for the business when you make a key mindset shift and know the right, take-out-the-credit-card questions to ask.
Assessing your current offerings/packages or helping you create new ones that your ideal clients cannot wait to get their hands on.
Addressing your money hang-ups and understanding the connection between self-worth and net worth.
Which social media platforms are absolutely the best for growing your brand. You can stop wasting your time on the wrong ones doing the wrong things that don’t generate results.
The relationship between branding and marketing, and how to create a marketing plan that brings in leads more consistently.
Identifying and leveraging your “SWAG Factor” for the biggest impact on your brand and bottom line. How to use this to better position your brand in the marketplace.
Gaining more confidence to truly operate in your business as an expert and CEO. When you’re really confident about the results you can deliver, you become unstoppable!
How to stop undercharging and price your offerings more effectively for profit. You will get a formula for pricing, along with a template for determining if your prices will help you reach your annual revenue goal. After all, you’re running a business not a charity.
Create two irresistible lead magnets that generate leads on autopilot.
Contact us at 1-888-817-SWAG or schedule a Brand Sell Profit session here to learn more.

Content with SWAG Social Media Bundle – 14 & 30 Days

From Facebook to Twitter, YouTube to Periscope, Instagram to LinkedIn, there is almost no escaping social media. I recently heard Eddie Murphy say in an interview that he’s not on social media at all. He’s among a small group.

Of course keep in mind that he’s Eddie Murphy. He’s already crazy famous, has raving fans, and essentially an icon in comedy. He can afford not to be on social media.

That’s not the case for most of us, especially entrepreneurs and brand builders looking to grow our audience, position ourselves as experts, and sell our offerings.

Even if you’re not a fan of social media (I know some people who are not), until you have a solid following and become a key influencer, you need to know how to maximize social media. Everyone does not have this gift.

If you:

-sit staring at your computer wondering what you should post

-get little or no engagement from your posts

-get a lot of likes but fail to generate conversation, leads, or sales

-don’t really understand the culture of the various social media platforms

-want to be more consistent in sharing quality content

-know the power in sharing content that opens minds AND wallets

-are looking to save time by outsourcing certain things in your business

Then the Content with SWAG Social Media Bundle is for you!

What you’ll get:

Relevant, engaging, customized content designed to speak to your ideal client/audience.
Different content each day for either 14 or 30 days.
Part of your life back from trying to come up with fresh, new social media content.
Content that can be shared on up to four social media platforms: Facebook, Instagram, Twitter, and LinkedIn.
Includes five graphics for the 14-day option and eight graphics for the 30-day option.
Investment: 14-day option $175; 30-day option $325, or two payments of $182.50

LinkedIn Transformation Package

With over 400M users and still growing rapidly, LinkedIn is the #1 online network for professionals. Maybe you knew that.

What you may not know is that LinkedIn has been around longer than Facebook (since 2002). It’s no longer just for job hunters. It’s evolved into a major tool for building brands and businesses.

The average income of LinkedIn users is $100K – higher than most other social media platforms. Got your attention?

Based on a study done in early 2016, over 80% of B2B leads generated on social media came from LinkedIn.

This is why you need to make sure you’re maximizing LinkedIn. You’ve been saying you need to update your profile. Improve your SEO. Blog more. Figure out how to use the groups. Now you can do all that and TRANSFORM your LinkedIn strategy in the process, with my LinkedIn Transformation Package!

What you get:

A top to bottom analysis of your current profile, with recommendations for a killer headline that conveys your USP (unique selling proposition) and grabs attention almost immediately. It’s also designed to utilize keywords.
Three templates for writing a super engaging, powerful summary. The summary is prime virtual real estate, but is still done incorrectly or skipped altogether. It should not sound like a resume. That means it sounds like everyone else and will be ignored.
A different, but super effective way to use the Experience section.
Three customized strategies to help maximize LinkedIn going forward, with the objective of connecting with key decision makers, building your brand, and positioning yourself as the expert you are.
30-minute one-on-one follow-up consultation
Follow-up two weeks after the consultation to encourage implementation and address any additional questions that come up.
Investment: $297

Testimonial

Thanks for your expert advice on LinkedIn. It made a HUGE difference. The business is growing! Ange Koko

Sustainability Entrepreneur and Team Builder, www.thegreenempire.net