What is this brand thing really about, and how does it translate into revenue, cash flow, and a stronger business?
Everyone who "claims" to know anything about business is talking about the need to create a brand.

Whether it’s building, creating, or growing a brand, as a business owner or aspiring business owner, you’re sure to get some version of brand strategy on any given day.
What does it really mean for your product, service, or business?
Inside this must-have book, Rachel expertly leads you step-by-step through her signature Brand. Sell. Profit.™ System that will help you connect the dots between crafting a remarkable brand and generating revenue.
Perhaps you’re a seasoned business owner, a newbie to business, someone juggling a 9-5 job along with a side business (maybe dreaming about firing your boss), or a corporate warrior who wants to leverage her personal brand to increase influence and income. In Brand Sell Profit: Slay Your Brand, Sell Like a Champ, and Profit Like a Boss, just some of the gems you’ll get are:
- What makes both Oprah and Apple gangsta, incredibly profitable, and what you can learn from them.
- The first and most important person you absolutely have to sell to get your dream prospects throwing money at you.
- The extra step entrepreneurs, influencers, and marketers must take in being strategic that can make their competition irrelevant
- The best hacks and tips for making social media work for you, even when you’re NOT working.
- What Vegas and New York City have to do with creating an amazing brand.
- How a major personal setback led to a powerful mindset shift for Rachel and helped fuel her business success.
- FREE Brand Sell Profit Video Training inside (see Resources at the end)
- And more!
From the Amazon bestselling author of Destination Greatness: A Guide to Stepping Outside Your Uncomfortable Comfort Zone, comes the book you’ve been waiting for that actually breaks down what a brand really is (hint: it's not all about a website, logo, or colors), the difference between a brand and branding (yes there is a difference), as well as how a brand drives marketing, sales, and profit.
Don’t delay or overthink this. Grab this book now! This time next year (or 90 days from now) when you’re dealing with the same challenges that are holding you back, you’ll wish you would’ve gotten Brand Sell Profit sooner.
What others have said about Rachel Wilson Thibodeaux:
Lana Johnson Founder/Owner-VA GladiatorI came to Rachel a little later in the game. Though I’d been running my business for a while I felt it had no identity. Rachel has been able to guide me in this whole branding process and I love that she is not afraid to tell it like it is. I don’t have time for “yes people” I need to build a powerhouse brand and with SWAG Strategy Solutions I am well on my way! Take my advice, if you are starting a business, consult with Rachel from the start.
Chris Medlenka Business Development ManagerThank you for all your help on LinkedIn! Since working with you I have increased my connections, booked more appointments and discovered just how much I can help others.
GiGi Wright Asst. Professor and Career Advancement CoachI resisted working with a coach or strategist at first, but so glad I decided to work with Rachel. It’s hard to deny getting two new clients, within 60 days, one of which added over $2000 to my bottom line.
About the author:

Rachel Wilson Thibodeaux, also known as the SWAG Strategist, loves God, her husband, business, shoes that make her taller, and chocolate. Sometimes, unfortunately, chocolate takes priority. Don't judge her.
Rachel is an award-winning speaker, business and brand strategist, digital marketing consultant, and best-selling author. She is Founder of SWAG Strategy Solutions where SWAG is not just a cool name. It's an acronym that stands for Strategic Women Achieve Growth.
Visionary entrepreneurial women, service providers, experts and other purpose-driven leaders look to Rachel when they want to define their brand, effectively position their services and BREAKTHROUGH. SWAG Strategy Solutions works with clients to breakthrough to more clarity, more visibility, and more profitability.
A content-rich, powerful speaker, she has shared the stage with the likes of Robin Roberts of Good Morning America, as well as bestselling author, military hero, and former Dancing With the Stars winner J. R Martinez. Rachel resides in the Houston area with her husband and dog-daughter, the other Olivia Pope.